. world ski news : The Finnish sports watch brand Suunto partners with Swix Ski Classics - 17 Äåêåìâðè 2013 - 17:44
SKI CLASSICS. Suunto and the long distance ski championship Swix Ski Classics have agreed on a cooperation which will take the long distance skiing to another level. They will give amateur and professional skiers as well as people watching the races on TV a more informative and exciting experience of the long distance skiing. The heart rate monitoring and the GPS tracking of the best skiers will add a thrilling new aspect to the sport.
Swix Ski Classics is the long distance ski championships, consisting of six of the most prestigious ski events in the world: Jizerská Padesatká in Czech Republic, Marcialonga in Italy, König Ludwig Lauf in Germany, Vasaloppet in Sweden, Birkebeinerrennet in Norway and Årefjällsloppet the Swix Ski Classics Final in Sweden all 50 km or more and open for professional as well as amateur skiers.
Suunto, founded in 1936, is a Finland-based manufacturer of sports watches and instruments sold in more than 100 countries. Prized for their accuracy and design, the company’s performance sports watches and dive computers are used by professional athletes and adventurers around the world.
“Suunto is about pushing one’s personal boundaries and conquering new territory. The long distance races of Swix Ski Classic are perfect arenas where both professional and amateur skiers with shared passion and similar mind set meet. Suunto wants to be involved and contribute to improve people’s active lives through more motivating, informative, easier and more entertaining training. Suunto’s mission is to contribute to improve people’s active lives through more motivating, informative, easier and more entertaining training. Skiers like Johan Olsson, the Tynell brothers and Hanna Falk have already discovered what Suunto can do for their training. We hope our message reaches even more fans with our great solutions for cross country skiing”, says Mikael Frölich Suunto.
Swix Ski Classics is very pleased to start this new cooperation with Suunto and the partnership will already be visible at Jizerská Padesatká in the beginning of January.
”The new agreement with Suunto will definitely be an exciting contribution to Swix Ski Classics. Suunto is an innovative and creative manufacturer of quality sports watches and training solutions, and we will work together to strengthen their presence within cross country skiing, a sport where monitoring the effort, as well as speed, distance and pace have a fundamental role in the performance and enjoyment.” says David Nilsson, CEO Ski Classics.
Press Release
Swix Ski Classics
The long distance ski championship.
Tue, December 17, 2013 1:03 pm
More info at: www.skiclassics.com
Swix Ski Classics 2014
Event 1: Jizerská Padesatká Czech Republic January 12th, 2014
Event 2: Marcialonga Italy January 26th, 2014
Event 3: König Ludwig Lauf Germany February 2nd, 2014
Event 4: Vasaloppet Sweden March 2nd, 2014
Event 5: Birkebeinerrennet Norway March 15th, 2014
Event 6: Årefjällsloppet Sweden March 29th, 2014